Even prior to the COVID pandemic, burnout and distress have had negative impacts on physicians, nurses, healthcare professionals and the treatment they provide. Understanding these impacts is key to making positive change and improving healthcare services. This study, by Barry […]
Are you ready to reconnect with other insights and data professionals in Toronto? We are too so get your clicking finger ready! Canadian Viewpoint is a proud sponsor of the Toronto chapter of Women in Research (WIRe) which will be […]
Justifying the costs of flights and hotels is sometimes difficult. That’s why you need to increase their value by combining them with ethnography field trips. These trips help you broaden your understanding of diverse human cultures so that you are […]
First, both events attract thousands of people to Canada’s largest city. While ESOMAR attracts well over 1 000 of the most innovative qualitative and quantitative marketing researchers from around the world, TIFF, the Toronto International Film Festival, attracts nearly 500 […]
Word clouds are commonly used to visualize textual data from focus groups and interview transcripts, or verbatims from questionnaires. If you’ve read anything in the data visualization or user design literature, you’ve noticed that they have a bad reputation. But […]
With the increased reliance on big data for insights, the need to get to the “why” has never been greater. The Canadian Research Insights Council’s Qualitative Thought Leadership Council in partnership with ESOMAR is seeking submissions for CRIC’s Future of […]
From September 13 to 16, 2020, Toronto is going to be incredible! That’s because we’re expecting a few thousand of our best friends from around the world to join us for ESOMAR congress! Submissions to speak at ESOMAR are due […]
Once again, the team at Canadian Viewpoint is delighted to help support Canada’s only WIRe chapter, based in Toronto. On Thursday, November 14th, at 7pm, anyone who works in marketing research, or in an industry that supports marketing research, is […]
Canadian Viewpoint is a medium sized market research firm in Richmond Hill, Ontario, immediately north of Toronto, with almost 40 years of experience in qualitative, quantitative, and new research technologies. We know Canadian research better than anyone. We’ve fielded millions […]
Women in Research (WIRe) just announced the shortlist of 22 companies in the running for the WIRe Best Places to Work Award and we’re delighted to see our company is on the list along with one other Canadian company, DIG […]
