Tag Archives: experiential marketing

Experiential Marketing 101: How to ensure the success of your brand activation event

Experiential Marketing 101: How to ensure the success of your brand activation event

Posted on July 18, 2018

Whether you’re a retailer, restaurant, or industry event, experiential marketing is a great way for brands to create unique, hands-on, and engaging experiences that attract new customers and generate more loyal existing customers. And with the help of social media, […]

From bikes to cars to planes: 3 of the best brand activations in the transportation industry

From bikes to cars to planes: 3 of the best brand activations in the transportation industry

Posted on August 29, 2017

By Kim Storer Experiential marketing has grown far beyond handing out free samples and coupons at the supermarket. Going still bigger than pop-up bars, spin-to-win, and cake in the shape of products, here are three of my favourite experiential marketing […]